Want Your Yacht Listed in Google Things To Do? Now You Can!
If You’re a Booking Manager Client, Google Maps Just Became Your Newest Sales Channel via Boatscribe
Booking Manager System continues to expand digital distribution opportunities for its partners through a new collaboration with Boatscribe, the first yacht-rental metasearch platform integrated into Google Things To Do within Google Maps.
This initiative is available exclusively to Booking Manager clients. Through this strategic partnership, Booking Manager operators gain privileged early access to Google’s evolving “Things To Do” ecosystem - a distribution channel not broadly accessible to the wider charter market. As Google continues shaping destination-based travel discovery, Booking Manager partners are uniquely positioned to benefit from this high-visibility placement ahead of broader market adoption.
This partnership enables selected Booking Manager fleet operators to join an exclusive pilot program that allows yacht listings to appear directly inside Google Maps when travelers explore participating marinas and destinations.
Yacht Rentals Enter the Destination-Based Search Journey on Google Maps
As travel behaviour continues to shift, trip planning increasingly begins with location search. Before contacting brokers or visiting charter websites, travelers explore marinas, coastal towns, and sailing destinations directly on Google Maps. Integrating yacht rentals into this discovery layer allows charter fleets to become visible at the earliest stage of decision-making.
Boatscribe structures fleet data, including availability calendars, pricing, and vessel specifications, in accordance with Google’s technical requirements. When users view participating marinas on Google Maps, they can see live yacht availability and booking options within the interface on both web and mobile.
A Limited Pilot Program Unlocking New Demand Channels for Charter Operators
The first live listing is already visible at Ece Marina in Türkiye, with further Mediterranean expansion planned through 2026. “By integrating yacht rentals into Google Things To Do, we are positioning charter as a standard travel product within mainstream travel discovery,” said Illia Kolomoiskyi, CEO and Co-Founder of Boatscribe.
“Discovery now begins on the map, and this creates a new layer of visibility for fleet operators.” “At Booking Manager, expanding high-value distribution opportunities for our customers is a core strategic priority. Our exclusive partnership with Boatscribe unlocks unique benefits available only to Booking Manager users, connecting them with new charter audiences, increasing visibility, and driving incremental revenue. This collaboration delivers differentiated access to demand and growth opportunities they simply cannot find elsewhere.” said Marko Gnjidić CEO of Booking Manager.
For Booking Manager partners, this pilot represents an additional demand channel designed to complement existing broker and agent networks. Yacht charter remains a high-value booking category, and incremental visibility at scale can deliver meaningful commercial impact. Early participation allows operators to secure placement while the yacht category continues to develop within Google’s ecosystem.
MMK Systems remains committed to supporting initiatives that strengthen the market position of its partners. This pilot program provides fleet operators and decision-makers with the opportunity to list selected boats on Google Maps and test a new destination-based discovery channel. Participation is limited.
Booking Manager partners who wish to join the pilot and list their boats on Google Maps are invited to apply by contacting partners@boatscribe.com.
